The ITIL version 3 Refresh Launch Roadshow: the world waits with bated breath....
Something is afoot with the ITIL Refresh. Here we are two months out from worldwide launch in seven countries, and what have we heard about plans for the events? Strange hints as to who is paying for and organising the whole thing mean the IT Skeptic smells a rat.
The latest word from itSMF International, 20th March 2007, and also headlining at itSMFUK, is the astonishing news that
"ITIL is now based on a core of five titles:
Continual Service Improvement ".
Next they will be telling jokes or firing up the piano to keep the audience amused. The MC is looking nervously behind the curtains and hissing "Psst. Maggie!".
Last the IT Skeptic heard, plans called for the launch to run over the three weeks starting June 4th, in London, Copenhagen, Sao Paulo, New York, Vancouver, Tokyo and Sydney, in that order. So you Ockers pencil June 20th orright mate? (Copenhagen?? Only the British would launch to Europe in Copenhagen. Must be the Danes are the only nationality they still like.) Back when I had a real job, my calendar would be starting to fill ten weeks out. The crowd is getting restless.
Publicity was planned to start in late February and the London event finalised and sponsors nailed by 9th March.
Could there be some delays with sponsorship? I'd have thought the Fat ITSM Four would have been good for it, not to mention Microsoft, Accenture and Pink. itSMFusa are hardly broke either. Perhaps sponsors are baulking at being asked to pay for everything. See, here's where it gets interesting.
From what the IT Skeptic can discern through the veils of secrecy thrown up by the owned-by-the-members organisation of which I am a member, and from what the IT Swami can see through his crystal monitor, OGC and TSO are doing sod all and paying for zip.
Given that OGC and TSO are about to pull three hundred quid a set for umpteen thousand copies of the books, and that TSO are now privately owned, you'd think that part of the marketing budget might come from them, no? More extraordinary, to me anyway, is that they are not running the Roadshow. Nice work if you can get it, I say.
All the planning for the ITIL launch is being done by itSMF International, Maggie Kneller and Ivor Macfarlane mostly, with the UK office staff.
And the sponsors and local chapters of itSMF between them are expected to pay for all costs of the events, including the venues, and do all the local logistics. itSMFI's role (and presumably budget) is limited to "co-ordination and management".
The total cost of a seven-country roadshow is going to run to seven figures. I'm betting the sponsors are not feeling that generous and a few of the itSMF national chapters are having something to say about it too.
On the other hand, perhaps TSO and itSMFI are just staying mum to build the suspense. If so, it's killing me.