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 <title>The IT Skeptic - Comments for &quot;sample Business Service Catalogues are generally hideous&quot;</title>
 <link>http://www.itskeptic.org/sample-business-service-catalogues-are-generally-h</link>
 <description>Comments for &quot;sample Business Service Catalogues are generally hideous&quot;</description>
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 <title>The Service Catalog Myth</title>
 <link>http://www.itskeptic.org/sample-business-service-catalogues-are-generally-h#comment-7772</link>
 <description>&lt;p&gt;Hhhmm... I penned a blog on this a while ago - entitled &lt;a href=&quot;http://ianmclayton.com/?p=446&quot; rel=&quot;nofollow&quot;&gt;&quot;Dead Animals, Pizza and Five ‘Service Catalog’ Myths&quot;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&#039;Business Service Catalogs&#039; are a misnomer.  It is the choice of every service provider as to whether they market their products and services through a catalog.  You do not need to.  Typically, if you look around you and at the outside, may I say real world, we are surrounded by folks shouting their product capabilities at is through various &#039;service delivery/marketing channels&#039;.  Just take a look at your online banking system - where many of us pay bills and manage our check-book.  &lt;/p&gt;
&lt;p&gt;These banking sites, pizza ordering sites,  and as I penned, even local government, offer a service portal.  The portal may contain a catalog, but likely focuses more on individual requests - such as &#039;remove dead animal&#039;, or &#039;cancel my check&#039;.  Rather than a service catalog, start with a service REQUEST catalog and the design of a portal than can be accessed easily from a mobile device - such as a phone or even a tablet.&lt;/p&gt;
&lt;p&gt;If you are building a service catalog and designing a website - be very, very careful in making sure you carry forward your own experiences interacting with websites as part of your own daily life activities....&lt;/p&gt;
</description>
 <pubDate>Mon, 03 Jan 2011 20:12:17 +0000</pubDate>
 <dc:creator>ianclayton</dc:creator>
 <guid isPermaLink="false">comment 7772 at http://www.itskeptic.org</guid>
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<item>
 <title>Huh, because they&#039;re demos?</title>
 <link>http://www.itskeptic.org/sample-business-service-catalogues-are-generally-h#comment-7733</link>
 <description>&lt;p&gt;Huh, they are demonstrating the features of the software?&lt;br /&gt;
Buyers of service catalog are IT, not the rest of the business that will actually be using it.&lt;br /&gt;
It&#039;s in inside-out point of view.&lt;br /&gt;
They would seem to well understand their economic buyer&#039;s perception of needs.&lt;/p&gt;
&lt;p&gt;In comparison:&lt;br /&gt;
External customer-facing CRM systems and call centers obsessively measure customer satisfaction - often for each transaction.&lt;/p&gt;
&lt;p&gt;An interesting question for your readership is to do a survey of how many ITIL-based, internal service desks measure customer satisfaction?  And, of those, how many measure it for each transaction?&lt;/p&gt;
&lt;p&gt;This is one of those good management, Hawthorne effect questions - will just measuring customer satisfaction improve employee performance related to customer satisfaction?&lt;/p&gt;
</description>
 <pubDate>Thu, 23 Dec 2010 15:39:03 +0000</pubDate>
 <dc:creator>CaryKing</dc:creator>
 <guid isPermaLink="false">comment 7733 at http://www.itskeptic.org</guid>
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